Project Spotlight: My Non Leather Life

Nubby Twiglet | Branch: My Non Leather Life

My Non Leather Life is a vegan lifestyle brand that Branch recently worked with on rebranding, print collateral and a blog design.

What made this brand particularly unique is that it had two separate interests content-wise. This led to two distinct outcomes — for lifestyle and fashion-focused content, branding featuring moon cycles is used while vegan / fruitarian health focused content features fruits and veggies.

It’s been fun moving deeper into the food and lifestyle categories this year and there are many more projects in this realm to come. Feel free to check out the rest of the branding outcome here and thanks as always for your support!

The Week In Pictures: 7.7.15

Nubby Twiglet | The Week In Pictures

Hello from the trenches! I’m stopping in to quickly wish you an awesome weekend and share a few bite-sized moments of my week before I head back to proofing Rock n Roll Bride Magazine and finalizing the last of the design including the cover and spine. We just wrapped up the new branding that premiers on the cover and to be honest, it’s all a little nerve-wracking. This behemoth of a project that has lived in the confines of my office for the last two months hits the presses on Tuesday and lands in people’s mailboxes and newsstands shortly after that.

What I’ve learned though is that fear is not an option — it’s a mechanism that can protect us from harm but also holds us back from our biggest potential.

There are days when I still feel scared. Am I doing this right? “This” meaning my job, relationships, everything. And then I remember that there is no right way. There is no rule book. You just have to give whatever you do your all and hope for the best.

Nubby Twiglet | The Week In Pictures

Early mornings call for a little flash to liven things up like gold sneakers. These are my power shoes and make me feel like I can accomplish anything!

Nubby Twiglet | The Week In Pictures

This cover still wows me, 11 years later. I’ve always held onto it like a prized possession, feeling that it was more of a piece of fine art than anything.

Nubby Twiglet | The Week In Pictures

Ah, this girl. We’ve been through so much together and no matter what, we always end our nights together with a glass of wine and great conversations. When we’re not together, goofy emails stand in. I’m so proud of the work we’ve been able to create together over the years.

Nubby Twiglet | The Week In Pictures

I was talking to Joey about how I’m not big on collecting stuff because it just feels like clutter to me but the one thing I will never part with is my collection of magazines. Long live print!

Have a wonderful weekend, everyone! I’m heading off to a fair with my dad to eat bad food, go on fast rides and unwind in a land far away from my office. Feels like the perfect summer weekend! xo

Happy Birthday, Chubs.

Nubby Twiglet | Happy Birthday, Chubs!

No, you aren’t imagining things. Squirrels in mini party hats really do exist.

Yesterday, Chubs turned one year old. We don’t actually know the real date of his birth but last August, he tumbled from his nest down our chimney and came very close to death as he landed 30 feet below in our furnace.

The irony was strong — I’d never planned on having children and quite suddenly, I was thrust into the world of bottle feeding and spending my days “squirrel sitting” as he took up shelter in my office, slowly gaining strength.

That little squirrel baby who barely had a pulse when he was rescued by my husband Joey is now thriving. Chubs and our dog Rocky are best friends and he loves cuddling, kale, organic unsalted almonds and terrorizing our plants.

Having a squirrel “move in” was the last thing I expected from life…and looking back over the last year, though it hasn’t always been easy, I wouldn’t change a thing.

Nubby Twiglet | Happy Birthday, Chubs!

Happy Birthday, Chubs. Here’s to many more.

Interested in reading more about Chubs? Check out Squirrel Life and The Unexpected Visitor.

Link Love: 8.6.15

Nubby Twiglet | Link Love: Rika Magazine

• Could you go one full year without social media?

• 5 reasons why no one is reading your blog (and how to fix them).

• These morning habits will help you seize the day.

• Here’s how to spend time alone in New York City.

• 8 things all entrepreneurs need to get started with their businesses.

• Are you managing your social media….or is it managing you?

• Google now tells you when places are busiest. Awesome!

• Heather Armstrong of Dooce chats about scaling her blog back after making a full time living from it over the last decade.

• The art of self-promotion: 6 tips for getting your work discovered.

• Here’s how Tim Ferriss prepares for public speaking.

• These 10 CEOs prove that liberal arts degrees aren’t worthless.

• Need a new duvet cover? Society 6 has some entertaining options.

• Creative mornings shares the tools they use for collaborating.

• How do you know that your partner is the one?


Image: Rika.
Check out even more Link Love columns here.

You Have to Dream Before Your Dreams Can Come True

Nubby Twiglet | You Have to Dream Before Your Dreams Can Come True

This week has been very full-on as my studio wraps up the newest issue of Rock n Roll Bride Magazine. The whole thing was redesigned from scratch over the last two months and even though it’s the largest scale project I’ve ever personally taken on, it’s also been one of the most rewarding. Editorial design for me doesn’t really feel like work in the same way other genres do and that’s partly because it’s like an old, dusty dream finally coming to life.

When I was a teenager, I read Vogue and Bazaar as I sat in history class (and that’s exactly why I know most fashion designers on a first name basis while my history knowledge completely sucks). My dream was to work at one of the big, glossy magazines in New York but I don’t think I’d quite figured out what job I’d actually have there because my discovery of graphic design as a career was a ways off.

Even with blogging and agency life over the next decade, the thought of working at a magazine never really left. At my jobs, I always took on the lifestyle campaigns and anything with print was my jam. Life was good but the thing with dreams is that they never really go away. Sometimes, they just manifest instead in unexpected ways.

When I first started working with a British wedding blogger named Kat in 2010, it was first on a logo project and then a blog revamp. A few years in, she mentioned needing a brochure to hand out at a wedding fair and even though I knew I’d be taking on a lot more work for the same pay, I volunteered to turn that brochure into a 40 page magazine. That magazine turned into a print run of 1,000 copies and within a few weeks, they were completely gone.

Nubby Twiglet | You Have to Dream Before Your Dreams Can Come True

That eventually led to an annual self-published magazine. And finally, here we are producing a 160 page magazine with distribution across the U.K. including newsstands and supermarkets. I never thought something I designed would end up on the rack sitting next to the big guys I’ve long admired. As we get ready to send the files off to the printer in a few days, the nervousness is kicking in as I roll through the spell checking and print production. This is real life.

If you have a dream, always keep an open mind and look out for opportunities to make it a reality, even if things unfold differently than you imagined. My dream of working at a magazine got put on hold for a decade while I worked a variety of other jobs and then, with Kat’s small project, I saw an in. I had no idea it would turn into something much larger and in a way, that was a godsend because there wasn’t the pressure of expectations.

Keep a flexible attitude with your dreams because sometimes, the reality turns out to be even better.

“You have to dream before your dreams can come true.” —A. P. J. Abdul Kalam


Images: Rock n Roll Bride Magazine, Issue 4.

The Week In Pictures: 7.31.15

Nubby Twiglet | The Week In Pictures

Nubby Twiglet | The Week In Pictures

I hope you had a great week! I’ve been juggling a few large projects but also making time to catch up with family and friends. Lunch dates are my new thing — I have one today with a new friend I met at a steampunk convention and of course, lunch with grandma is the best thing ever.

In other news, our mud pit of a backyard is finally taking shape (see above!) and blossoming into something thats a touch rustic, a touch modern and really beautiful. We’ve filled it with palm trees, cacti and a banana tree that’s taller than me (wait, that isn’t all that tall, is it?)

Nubby Twiglet | The Week In Pictures

I just wanted to give you a little visual reminder today. I told you a few weeks ago how frustrated I’d been at not acting on my personal list of goals and then, how over the last month, I turned that around by pitching a bunch of new ideas to collaborators. Now, I have so much cool stuff cooking and it’s leaving me feeling more inspired and creative. If you’re feeling stuck, just remember that it’s part of the process and everyone goes through it. It won’t last forever.

Nubby Twiglet | The Week In Pictures

When I’m feeling restless with design projects and things aren’t coming together, I get up from my desk, grab a pile of inspiration and start taping it to the wall. Basically, my office is full of old school Pinterest boards. 😉

Nubby Twiglet | The Week In Pictures

The client project that’s really lighting me up right now is Rock n Roll Bride Magazine. It’s a lot of pressure designing a 160 page print piece from scratch and it hits the press in less than two weeks. I’m trying to be as zen as possible about the whole thing as my assistant and I pull together the last few layouts. I always feel the self doubt creeping in — could it be better? Could we push the design even further? Then, I remember that good things take time (see above!) and we’ve given this issue our all. Really, that’s all you can ask of yourself.

Nubby Twiglet | The Week In Pictures

Joey surprised me with this bouquet of flowers that just happened to match my office. That’s true love right there! Speaking of Joey, if you’re in Portland over the next month, his newest pop art series, Mondo Retro is hanging at Branch Whiskey Bar (yes, another Branch!) Check it out — this work is his best yet.

Have a great weekend, friends!

Link Love: 7.30.15

Nubby Twiglet | Link Love: Elisabeth Heier

• How to figure out what you really want to do in life.

• Can you still make a living as a blogger?

• These are officially the coolest city guides I’ve ever seen. Total designer eye candy!

• Get more stuff done in 90 minute chunks.

• How to do anything.

4 ways to retrain your brain to handle information overload.

• 5 things that you should know about applying for design awards.

Blog trend predictions for 2016.

10 quick tips to improve your design portfolio.

• This person started responding to spam email. So funny!

You don’t have any credibility…yet.

• If you ask someone new to get coffee, everything you’re afraid of might happen.

4 reasons you are more qualified for your dream job than you think you are.


Image: Elisabeth Heier.
Check out even more Link Love columns here.