Category Archives: The Blogcademy

Sharpen Up Your Blogging Skills With The Blogcademy Home School Half Price Sale!

Nubby Twiglet | Sharpen Up Your Blogging Skills With The Blogcademy Home School Half Price Sale!

Spring has sprung and it’s time to clean out our digital closets. Over at The Blogcademy, we’ve been hard at work behind the scenes, crafting exciting offerings to help you take your online businesses and blogs to the next level. The time has come to clear out some older products to make space for the new!

As of this Sunday, March 29th, The Blogcademy Home School will be going away for good. If you’re not familiar with Home School, these short and sweet information-packed modules each feature a video and PDF worksheets to help you learn new skills fast.

Nubby Twiglet | Sharpen Up Your Blogging Skills With The Blogcademy Home School Half Price Sale!

To send these mini lessons off in style, we’re offering 50% off! Want some of your own? The topics covered in Home School include media kits for bloggers, creating an about page, doing a blog brand audit, how brands can work with bloggers, how bloggers can work with brands, PR and marketing, making money through advertising, creating killer content, Pinterest for bloggers, dealing with negativity, still life 101, how to set your rates and building your audience.

If you’re looking for a way to improve your blogging and business knowledge on a budget, here’s your chance! Even though the videos will not available to buy after Sunday, you will still be able to watch and re-watch them via your own private login after that date.

Here’s What Others Have To Say About Home School:

Nubby Twiglet | Sharpen Up Your Blogging Skills With The Blogcademy Home School Half Price Sale!

Nubby Twiglet | Sharpen Up Your Blogging Skills With The Blogcademy Home School Half Price Sale!

To claim the offer, just use the code springfling at the checkout (the deal is not retroactive — sorry!) to get the individual modules at a just $10 each. This is your last chance to give Home School a try — after Sunday, March 29th it will be gone FOREVER. And as for what we have up our sleeves next, stay tuned to learn about an exciting new in-person course AND a digital course that will both launch in the coming months.

Nubby Twiglet | Sharpen Up Your Blogging Skills With The Blogcademy Home School Half Price Sale!

Thanks as always for your support! Spring cleaning, even if it’s of the digital variety sure feels GOOD.

Sunshine, Surf and Smiles at Blogcademy Sydney!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

You know that sentiment about how good things are worth the wait? Well, that’s exactly how I felt about our Sydney Blogcademy class. We’d been wanting to take the workshop to Sydney since the very beginning but the scheduling never quite panned out. This time around, we were pumped to finally have the opportunity.

We kicked off class at the beautiful Studio Neon in Surrey Hills after a delicious breakfast each morning at Orto Trading Co. (Australia, you truly have some of the best cafes).

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

Because we’d never taught in Sydney before, we had no idea what to expect but the class was off the hook from the moment we said our hellos. As usual, our group was quite eclectic and as you know, variety is the spice of life! In attendance, we had two men (a record?!), five energy healers, a handful of pregnant women, professional athletes….you name it. And of course, the more varied the mix of folks, the better the stories!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

With bright colors swirling around coupled with smiles radiating from every corner, our Sydney group turned on the charm big time.

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!


Note-taking in our class is no joke — when we recently boiled down our two day workshop into a transcript for Blogcademy Online, it clocked in at 60,000 words. That’s a whole lot of info jammed into 18 sections!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

The majority of women who join us in class already have thriving outside businesses and careers but are ready to transition into running their own businesses. There’s a point most of us reach where the money and recognition isn’t enough — personal satisfaction takes precedent. Learning how to sell your expertise, services and products online in a non-sleazy way opens so many doors to success on your own terms.

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

I’m always happy when we get to the second half of day two and get to put our still life skills into practice. In every day life, most of us feel the push towards selling, promoting and building in our careers — rarely do we get the opportunity to just be creative for creativity’s sake. Our still life activity is that chance — creativity is a muscle that needs to be exercised like everything else!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

With the right tools and the mindset, it’s possible to carve out a career you love.


Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

We design a custom-branded tote for each class and this time, our attendees received greeting cards from Love Ideas Ink, branded colored pencils and mugs by Brand Me, Fizzy Bunting confetti, adorable tattoo transfers from Pepper Ink, Violent Maiden eyeshadows, Crown and Glory sparkly ears and Reeta Krishna’s awesome WordPress for Beginners book.

Class Photo

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

Just look at this gorgeous group! Smiles for days!

Nubby Twiglet | Sunshine, Surf and Smiles at Blogcademy Sydney!

Join Us!

If you’d like to join us in-person (and get tons of personal feedback), please check out our upcoming dates here. If learning from the comfort of home is more your style, our full workshop is now available online. Woohoo!

Photos: Janneke Storm.
Venue: Studio Neon.

Treat Yo’Self This Valentine’s Day!

Nubby Twiglet | The Blogcademy Valentines Day Special

Valentine’s Day is just around the corner and what better day is there to treat yourself to something special? This is the perfect opportunity to show your blog and business some love!

The Blogcademy is offering a one time only $100.00 off discount for ALL of our 2015 in-person classes so if you’ve been thinking about joining us for a weekend of fun and learning, now is the time!

This discount is good for the following dates:

February 28th & March 1st
The Jefferson

June 13th & 14th
Curtain Road Studios

September 12th & 13th
Venue TBC

September 19th & 20th
Venue TBC

December 5th & 6th
Venue TBC

December 12th & 13th
Venue TBC

To claim your discount, head over to The Blogcademy and make sure to enter the code “blogyourdreams” when checking out. You must pay the full amount upfront for the discount to work (it’s not valid if you opt to pay via installments) and the discount ends on Wednesday, February 18th.

If you have any questions, feel free to get in touch. In-person classes are where the magic happens — between the one-on-one advice, like-minded energy in the room and the chance to make some awesome friends, it’s such a great opportunity to transform the way you view your business in just two days.

Hope to see you there! And Happy (early) Valentine’s Day!

It’s Possible To Change Your Career (and Life!) On Your Terms With Blogcademy Online

Nubby Twiglet | The Blogcademy Online

If you’re ready for a change and itching to make a shift in your career, you’re not alone: research shows that 70% of Americans feel the same exact way you do…and would gladly quit their current job if they could.

It’s true that once you get outside of your current situation, there are endless opportunities. I speak from personal experience. In 2001, I began blogging to fill the creative void I felt from spending my days inside a mauve-walled office. I answered phones and stuffed envelopes and finished each day feeling drained. There was very little promise of advancement and I knew that there had to be a better way.

“When we are no longer able to change a situation – we are challenged to change ourselves.” —Viktor E. Frankl

Blogging opened many doors for me — it allowed me to build solid industry connections, use my creative posts as a calling card to get into some of the best design studios in town, work with some of the best-known companies on the planet (Virgin, Forever 21 and Nike are just a few), do guest-speaking gigs and best of all, blogging was the catalyst that allowed me to launch a thriving studio of my own. Thanks to blogging and online networking, my studio is now booked out months in advance. Blogging has consistently provided me with opportunities I doubt I would have had otherwise. And I know that with the right tools, you can build a career you love, too.

Nubby Twiglet | The Blogcademy Online

That’s why I’m so excited to announce that today, The Blogcademy is coming to your house. To be clear, Kat, Gala and I aren’t actually flying to your town and knocking on your door (but hey, that would be pretty awesome!) but you will be able to access our full course from your computer.

Until now, our workshop was only available in-person but it bothered me that so many of you were missing out — taking time away from work and family, not to mention covering travel expenses is no easy feat. And I truly believe that modern learning should be done on your terms — there’s nothing better than absorbing knowledge whenever you want, wherever you want.

The one thing I’ve learned in this life is that nobody is waiting around to create an opportunity for you. You can’t wait for doors to open; you have to be willing open them yourself. If you’re craving change, it’s up to you to take the lead and create a life and career you love.

Nubby Twiglet | The Blogcademy Online

In 2012, I joined up with two of my friends to found The Blogcademy. We’d each carved out very different niches online but they met in the middle, on some very common found: we were each able to take our passions (design, weddings and self-love) and turn them into our full-time careers. And, we knew that all the real life experience we’d gathered from running thriving online businesses could help others do the same. For two years, we taught classes all over the world, honing our content and figuring out what worked and what didn’t. 1,000 students later, we knew it was time to deliver our workshop in a format that opened the doors to everyone, no matter where they happened to be located.

Introducing The Blogcademy Online


With Blogcademy Online, we’re opening the digital doors to a treasure trove of content you can immediately apply to your own blog and business. We filmed our segments in front of a live audience (so you can feel like you’re part of the fun!) and broke our two day class down into 18 video modules so you can pace yourself and decide how fast or slow you’d like to go.

We cover a lot of information in those 18 videos:

We’ll give you the essential formatting basics to make sure your blog looks its best, and then we move straight into creating a blogging business plan to help you work out exactly where you want to go. We’ll teach you how to hone in on discovering your ideal reader, as well as writing a killer about page, and solidly defining your blog’s purpose. We cover everything you need to know to create killer content, discuss the importance of consistency, show you how to use social media for great results, teach you how to network (without feeling like a creep!), and give you a big branding rundown, complete with the resources we use every day. We do a case study of The Blogcademy, answering the question, “How did you teach over 1,000 people in just two years’ time?”  We’ll also show you how to compose and shoot great still life photographs, teach you all we know about blog advertising, give you the scoop on brand collaborations, show you some business documents you’ll need, discuss diversifying your income and show you how (and where!) to find great images you can use on your blog.

Nubby Twiglet | The Blogcademy Online

With Blogcademy Online, you’ll receive:

• Over six hours of video lessons, broken down into bite-sized modules. They’re easy to digest, actionable information that you can watch whenever and wherever you’d like!

• A 300+ page transcript of the entire class. This as an enormous how-to-blog bible!

• 24 pages of action-packed worksheets and activities. These will help you implement everything you’ve learned.

• A massive list of resources which includes every single book, tool, website and professional we personally recommend. This is priceless! Every online resource we mention in class is hyperlinked in the back of the transcript — just click and go!

• Lifetime access, baby! The course is yours to keep. You can login, watch, and rewatch the lessons as many times as you like!

• An absolutely insane amount of know-how and encouragement. With over 30 years of collective blogging experience, we really have done it all. As a blogcadette, you get the opportunity to learn from our mistakes… And our successes, too!

• Access to our private Facebook community. There are currently over 300 Blogcadettes in the group, and it’s growing every single day. The forum is full of helpful, supportive bloggers and entrepreneurs. It’s the ideal place to ask for advice and to be among people who ‘get it’!

And We’ve Added A Few Special Bonuses:

• A pre-course worksheet for you to fill in before you start the lessons. You’ll receive this immediately, and it will help you assess where your blog and business are now. Clocking in at a walloping 14 pages, this will allow you to get a firm grip on where you are, and where you can improve.

• An exclusive 22-page Blogging Business Plan! You can use this as a roadmap to chart exactly where you want to go, and how to get there!

• A pack of 10 computer wallpapers. Beautiful visual inspiration is icing on the cake!

The Blogcademy Online is $497, or you can pay in two easy installments of $250. Eight months in the making, I am so proud of this digital course — and I hope it helps you carve out a life you love. If you’re ready for a change, it’s possible. I’m over here, cheering you on.

“Things do not change; we change.” —Henry David Thoreau

It’s Almost Time: Build Your Blog and Your Business With Blogcademy Online!

Build Your Blog and Business With Blogcademy Online!

When it comes to learning, would you prefer to stay in with your cat and take in knowledge from the comfort of home? During the last two years of traveling the world and teaching our Blogcademy workshop, we received hundreds of emails, all asking the same thing: would it be possible to offer the class online?

Many of you have busy schedules, families and other commitments that make it difficult to get away for a few days. We heard you loud and clear and on January 29th, Blogcademy Online launches. You’ll soon be able to partake in our full in-person class…from your couch!

Want a taste of the quality and stye? Our trailer is a great indicator of the atmosphere:

The Online course will be comprised of 18 video modules (yes, that’s a lot — but we want you to know everything it takes to run a successful blog), a 300 page digital book that transcribes the entire class, a bundle of worksheets and access to our private Facebook forum (it’s a lively place, full of a few hundred like-minded souls). You get the same information that we cover in our two day in-person class without ever having to leave home!

This course is 100% learn at your own pace and you’ll have access to it FOREVER. You can rewind and re-watch the videos as many times as you like and do the activities as often as you please. You can either do the whole thing in one weekend, or pace yourself and learn as your schedule allows.

The topics covered in Blogcademy Online are: formatting basics, blogging business plan, defining your ideal reader, crafting your about page, defining your blog’s purpose, writing killer content, consistency, social media, networking, branding, still life 101, advertising, brand collaborations, business documents, income diversification and image usage.

This course is ideal for anyone who has a blog. Whether you’re new to blogging, blogging for fun, plan to eventually do it full time or you want to use your online presence to help sell your own products or services, we’ve got you covered. Most importantly, the Online course is packed full of real life examples of how the teachings can be applied — it’s all useful and relatable so you can immediately implement what you’ve learned.

Build Your Blog and Business With Blogcademy Online!

Over the next few weeks we’ve got some fun stuff lined up for you and you can access it all by clicking here and entering your name and email address at the top of the page in the turquoise bar where it says, “Get our top secret blogging resources.” You’ll receive three FREE training videos as well as a special discount code which you can use on Blogcademy Online when it becomes available on the 29th!

Build Your Blog and Business With Blogcademy Online!

To celebrate the launch, we’ve been posting mini manifestos to get you inspired over at The Blogcademy Instagram — they’re another way to inspire you to live life on your terms.

Doing in-person classes is awesome (our next stop is LA in February — and this is the place to be if you thrive on personalized, real life feedback) but an online version will allow us to open the door to so many more of you.

Make 2015 the year that you step up your online presence. If you have the goal to make it happen, Blogcademy Online can teach you what it takes in two days flat.