Category Archives: Business

Yellow Co. New Mexico Solopreneur Retreat

Yellow Co. New Mexico Solopreneur Retreat

Over the weekend, I finalized my teaching outline for the upcoming Yellow Co. retreat in New Mexico and it feels good to finally cross a big item off my list after spending most of last year in-flux during the big PS move.

I’ll be joining Yellow as a coach for a long weekend dedicated to creative solopreneurs. Learn more and sign up for the Solopreneur Retreat here.

Whether you’re in the beginning stages of formulating a plan for your self-run venture, a freelancer making extra income on the side or looking to up-level your current business, my goal is to make sure you leave the long weekend with a really firm understanding of what it takes to run a business in a way that aligns with your personal goals and values.

The modules will be fast-paced and full of applicable, real-world advice. I’ve also sprinkled in plenty of stories about the ups and downs of running a small business and will be sharing the documents we personally use at my design studio to onboard new clients.

The following topics will be covered during our time together:

• Getting Started

• Pricing For Success

• Attracting Dream Clients

• Processes That Work

• Money, Money, Money

• Defining Growth + Success

• Managing Staff + Clients

• Marketing Yourself

• Self-Care

• Avoiding The Rut

• Creative Resources

I’d love to see you in New Mexico! -Shauna

What’s Missing from the Small Business Conversation?

Nubby Twiglet | What’s Missing from the Small Business Conversation?

This week, I’m putting the finishing touches on my Yellow Co. teaching outline for our upcoming New Mexico retreat (you’re welcome to come along — I’d love to see you there!) and want to make sure it’s as applicable as possible to those of you who freelance / run a small business or are dreaming of stepping out on your own.

There’s enough fluff out there and and part of the reason I took a few year break from teaching is that I wanted to dive head-on into my own small business and grow from some serious hands-on experience. My goal is to filter those experiences into content that really creates the shift so many of you are seeking, allowing you to grow your business and in turn, shape your life on your own terms.

At the same time, I realize that we’re often too close to our own content and in an effort to avoid overlooking obvious areas, I’d love to hear what you feel is missing from the small business / freelancer conversation.

What do you really want to know?

What do you wish was talked about more openly?

Are there any struggles you’re personally having?

There’s so much we can learn from one another and adding your voice to the mix can really make a difference. -Shauna