Today, I’m going to share my new favorite book with you, Pantone: The Twentieth Century in Color. What makes this book so amazing is that it covers the evolution of color in our society over the last 100 years, from 1900 onwards. Each decade receives its own chapter along with corresponding images of art, fashion and decor representative of particular palettes that were popular during that period.

From the swatches of 1930s The Wizard of Oz (Silver, Straw and Lion) to 1980s Miami Vice (Pink Mist, Lavendula and Radiant Orchid) to 1990s Grunge (Coffee Bean, Faded Denim and Earth Red), the cultural movements of America and the colors they helped influence are all painstakingly covered. Students of graphic and fashion design as well as lovers of color theory will adore this book.