The Typofiles #66: W Magazine // Black Arts


w magazine typofiles typography

w magazine typofiles typography


This page was an intro to a W Magazine fashion spread last year — I became slightly obsessed with it at the time and had it pinned above my desk for many months. I really like the use of Helvetica paired with the op-art graphic. It’s so very reminiscent of a vintage Swiss poster design and I am Swiss-obsessed so there you go. If this was a contract of some kind, I would sign my name (in blood) without even reading the fine print — I like the looks of it that much.

The entire set of The Typofiles can be viewed here.


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5 People have left comments on this post



» Lola said: { Jul 6, 2010 - 01:07:55 }

Just absolutely gorgeous! I love minimalism. If I wasn’t so feminine, I’d dress in strictly black and white, with a touch of Helvetica!

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» Caroline Royce said: { Jul 6, 2010 - 04:07:36 }

I completely love that aesthetic. The simple, minimalist type, colors and layout… Love all the type in one area with a large ambiguous graphic.. Just my style.

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» Alice said: { Jul 6, 2010 - 05:07:15 }

Really makes me want to see the rest of the spread now. But where are the tittles?! Oooh, I finally got to use that word in a sentence without making an immature typography joke…

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» Not a Paper Cup said: { Jul 7, 2010 - 02:07:50 }

I just found your blog.

I heart it.

I also heart black and white, and the outfit you wore in your last post :)

New Fan.

[Reply]

» Angie said: { Jul 11, 2010 - 11:07:23 }

I really like this. Simple, clean, and good use of Helvetica.

[Reply]



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