The Typofiles #65: Gaga for Elle and Senso for Solestruck


Sometimes adding type diagonally to a simple layout adds a fresh spin. I had completely forgotten about this cover that only subscribers to U.S. Elle received until last night when I was was searching for the new Rihanna cover (which also features some tilted type).
In a way, it reminds me slightly of the first landing page I designed for Solestruck last month when they were launching Senso, an Australian brand of shoes they are selling exclusively in the U.S.

Here are two more of my favorites (without any rotation):


The entire set of The Typofiles can be viewed here.
P.S. My newest campaign for Solestruck just went live and it’s so twisted and funny. I was basically sent a pile of photos featuring half-naked people, Senso shoes and a bunny head. The whole time I was staring at them, all I could think of was, “Ohhhhhhh Senssssssooooo!” Haha. Here are a few of the results.

Tags: Graphic Design, The Typofiles, Typography
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8 People have left comments on this post
Ooooohhhhhhh, Senso!
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Nice on the Senso. Reminds me of a non-douchey American Apparel ad
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I love the type! Looks Nubby-esque.
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Nubs, do you ever get clients that are design-challenged, but insist on having things their way? And also ruining perfectly good ideas that you as the designer come up with? I swear this guy who I’m working with has made me re-do a simple yard sign FIVE TIMES. I hate to do it the unattractive way and put my name on it. He just doesn’t get it. Help!!! Should I just do it the way he wants it?
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Mmm, there’s nothing that I love more than some crisp, simple text.
By the way, I caught myself right before I hit submit… I’d typo’d about how there was nothing I loved more than some crips. Oops. :S
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Liz: Ha! Yes! I think the direction was supposed to be NYLON / Juergen Teller / Paper Mag…
Angie: Thanks, I think that’s a good thing!
Lola: I am pretty lucky these days but we’ve all had a few doozies! I try to do my best to steer a client in the right direction, but at the end of the day, they’re paying you for your services and if they won’t bend, I just give them what they want. There’s only so much that you can do! There are some things that you’ll do and never admit that you did or allow into your portfolio…I have quite a few. And, your client sounds crazy.
Allie O’Bannon: Haha! Now we know where your affiliation lies.
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It’s funny because when I first saw the Rhianna cover, I thought about you. It seemed like something you’d find visually appealing!
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No wonder you’re so successful, your work is great. X x
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